AI-generated text is content created by artificial intelligence tools like ChatGPT, Claude, Gemini, or other language models. These tools can write articles, emails, essays, and social media posts in seconds. While AI writing has many legitimate uses, knowing how to spot it has become increasingly important for teachers, employers, editors, ... Read / View all articles

How to Detect AI-Generated Images and Videos: A Practical Guide

As artificial intelligence becomes increasingly sophisticated, distinguishing between real and AI-generated content has become a critical skill for consumers, marketers, and media professionals alike. With synthetic media flooding social feeds and advertising campaigns, knowing how to spot AI-generated images and videos isn't just useful—it's essential for maintaining trust and authenticity ... Read / View all articles

How to Promote Your Website on ChatGPT and Gemini

In a nutshell, while you can’t directly list your website on chatbots like ChatGPT or Gemini the way you would with Google Search or Bing (there is currently no official chatbot index of websites, and no option to advertise), you can take strategic steps to increase the chances of your ... Read / View all articles

Warning Signs That an Email May Be a Scam (and the Different Kinds of Scam Emails You Should Know)

Email scams are one of the most common tricks cybercriminals use to steal money, personal information, or even access to your computer. They often look convincing at first glance, which is why so many people fall victim every year. The good news? Once you know what to look for, spotting ... Read / View all articles

Browser showing outdated content? Hard refresh your browser, and clear the cache

When you view a website on your computer, tablet, or phone, you might not always see the most up-to-date version. Instead, your browser may show a stored ("cached") version from a previous visit. This happens because browsers cache website content — like images, stylesheets, and scripts — to speed up ... Read / View all articles

Is Email Really Secure? Why WhatsApp Might Be Safer for Sensitive Information

When you need to share sensitive information, like financial details, contracts, or even personal documents, your first instinct may be to send an email. After all, it’s the most common way of sharing written information. But is email actually secure? And how does it compare to sending the same information ... Read / View all articles

What Email Error Codes Mean (and How to Fix the Problem)

Many email errors are temporary and can be resolved by simply trying to send the email again later. When an error is persistent, the resolution often depends on whether the problem is with your account, the recipient's account, or a server in between. The first digit of the error code ... Read / View all articles

How to Stop Your Emails from Being Blocked as Spam

If you’ve ever sent an important email and it mysteriously never reached the recipient’s inbox, there’s a good chance it got caught in a spam filter. Let's look at what spam is, how spam filters work, and—most importantly: the best practices you can follow to keep your legitimate emails from ... Read / View all articles

Proven Strategies to Effectively Advertise Your Company Online

With countless businesses vying for attention, standing out and making a lasting impression online can be challenging. Fortunately, implementing the right strategies can transform your online presence from ordinary to extraordinary. In this article, we introduce 10 proven strategies that will not only increase your visibility but also enhance customer ... Read / View all articles

A Guide to AI Prompt Engineering

What is AI Prompt Engineering? Prompt engineering is the practice of designing and refining the inputs given to artificial intelligence models—especially large language models (LLMs) like OpenAI's ChatGPT and Google's Gemini—to elicit accurate, useful, and contextually appropriate outputs. As AI systems become more integrated into everyday tools, prompt engineering has ... Read / View all articles

Data Privacy Resources

Data privacy is protected by means of a wide web of international, national, regional and industry-specific regulations. In South Africa, the most important reference for data protection is the Protection of Personal Information Act ("POPIA"). Like the European Union’s General Data Protection Regulation (GDPR), POPIA regulates how personal information may ... Read / View all articles

AVIF: The Future of Digital Image Formats

The growth of the world wide web is closely tied to the proliferation of image-based data. As the internet evolves, the demand for faster, more efficient, and high-quality digital image formats continues to grow. Enter AVIF (AV1 Image File Format), a revolutionary image format that is shaping the future of ... Read / View all articles

Mocha Mousse is the 2025 Colour of the Year

Every year since 2000, the Pantone Color Institute announces a Color of the Year to capture global trends and emotions, influencing industries from fashion to digital design. Pantone, renowned for its Pantone Matching System (PMS), offers a universal color language that ensures consistency across branding, advertising, and web design. Their ... Read / View all articles

C2PA: certifying digital media’s authenticity

In a world where misinformation, deepfakes, and unauthorised editing of digital media are rising, maintaining content authenticity has become critical. The Coalition for Content Provenance and Authenticity (C2PA) is an alliance created to address this growing need, providing a universal standard for certifying digital media’s authenticity. Let’s dive into what ... Read / View all articles

The Current Landscape of AI Models: A Comparative Guide

The rapid evolution of artificial intelligence (AI) has introduced a variety of models with distinct capabilities, each tailored to specific tasks and applications. Let's explore some of the most prominent AI models, their creators, unique selling points, and limitations. ChatGPT by OpenAI View website Conversational AI that can handle various ... Read / View all articles

Types of Digital Advertising & Their Unique Benefits

Digital advertising offers a wide range of opportunities to connect your business with your target audiences. Whether you're looking to increase brand awareness, drive website traffic, or generate leads and increase sales, the variety of advertising types ensures that there's a strategy that fits your goals. By leveraging the unique ... Read / View all articles

Understanding DMARC, DKIM, and SPF: The Essential Tools for Email Security

If you are experiencing problems with sending or receiving email, there's a good chance that the problem is related to DMARC, DKIM, and SPF authentication. But what are they, and why do we need them? In today’s digital age, email remains a crucial communication tool for businesses and individuals alike. ... Read / View all articles

Digital Business Cards

The Future of Networking is in the Palm of Your Hand Upgrade to the future of business cards today. Open your digital card on your phone with a single click. By simply scanning a QR code, your contact details open directly on another phone, ready to be saved to that ... Read / View all articles

Unveiling the Power of AI in Digital Marketing: Revolutionising Strategies

In the ever-evolving landscape of digital marketing, staying ahead of the curve is imperative for businesses to thrive. With the advent of Artificial Intelligence (AI), marketers now have a powerful ally to enhance their strategies, streamline processes, and deliver personalised experiences to consumers. From optimising ad campaigns to analysing vast ... Read / View all articles

The Evolution of Privacy and Data Protection from Web 1.0 to Web 3.0

The World Wide Web has evolved significantly since its inception in the early 1990s. From the static, read-only pages of Web 1.0 to the interactive, social media-driven Web 2.0, and now the emerging decentralised Web 3.0, the way we interact with the internet has changed dramatically. These changes have also ... Read / View all articles

SEO or Pay-per-Click?

Discover whether SEO or Pay-Per-Click (PPC) advertising is the right digital marketing strategy to grow your business. Learn the key differences, benefits, and how each can drive results. While all digital advertising campaigns share a common objective—attracting and converting customers—the way they achieve this goal can be divided into two ... Read / View all articles

The Difference between Data Privacy and Data Protection

The terms data privacy and data protection are often used interchangeably. But while they share overlapping concepts, they are not identical. It is important to distinguish data privacy and data protection, because not all data that deserves protection is private, and not all private data deserves protection. Before we look ... Read / View all articles

Install an HTML Email Signature in Outlook, Gmail and Apple Mail

HTML email signatures are widely used, and recommended for branding and marketing purposes. But they can be more complex than expected, mostly due to email client quirks – over which we have little or no control. Not all email clients render HTML in the same way, so your signature may ... Read / View all articles

What makes digital advertising special

Advertisers craft and distribute messages with a specific purpose: to grab the attention of particular audiences in order to create awareness, or to persuade them to act in a particular way, or to accept a particular belief – like buying a product or service, or embracing a brand. The ... Read / View all articles

Why you should respect people’s right to data privacy

You may be thinking: "To hell with data privacy, what about my profits?" or "I have nothing to hide". Surely, there is money to be made from people's private information. Why shouldn't we exchange private data for services and products we desire? And why should companies care about my data? ... Read / View all articles

What can online marketing do for your business?

Where to start with online marketing: 1.Establish credibility and trust with a professional website that is easy to access on any device 2. Sell your services and products via your website 3. Advertise to potential customers when they are searching for services and products similar to yours 4. Connect with ... Read / View all articles

Introduction to “The Ethics of Data Privacy”

"The Ethics of Data Privacy" explores the concept, significance, and challenges of data privacy in the context of modern information and communication technology. Jeroen Seynhaeve (LLM, MPHIL) argues that traditional understandings of privacy need updating due to the ways information and communication technology has changed our relationship with personal data. ... Read / View all articles

Ethical Advertising

We choose to advertise ethically, by leaving it up to our target audiences to decide (and remain in control of) which personal data they wish to share with us. This allows us to build trusted, direct relationships and long-term value with your customers. Advertising is all about persuading people... ... Read / View all articles

The Ethics of Data Privacy

Download from : Stellenbosch University Download from : PhilPapers The content in this book was presented in fulfilment of the requirements for the degree of Master of Philosophy Applied Ethics Cum Laude in the Faculty of Arts and Social Sciences at Stellenbosch University, South Africa, December 2022. Technology, and ... Read / View all articles

Elevate your advertising and video projects with Jerome Arthur music

Captivate Your Audience with Imaginative Soundscapes. Our library offers a diverse range of high-quality tracks to perfectly complement your commercial and creative projects. From stirring cinematic scores to catchy jingles and everything in between, find the ideal soundscape to hook viewers and leave a lasting impression. "Ethereal trip-hop strip teases, ... Read / View all articles

Section 18 Notification

Transparency about which information is being collected, who collects and gets access to the information, and for what purpose it will be used, is one of the most important principles of POPIA compliance. In fact, an entire section of POPIA is devoted to the notification obligation: Section 18. If personal ... Read / View all articles

POPIA and Direct marketing

When you contact people in person, or by mail, or by any form of electronic communication (including automatic calling machines, fax, SMS, or email) to promote a product or service, POPIA's special "direct marketing" rules apply. You may approach people once In broad terms, you may electronically market your services ... Read / View all articles

Introduction to PAIA

The Promotion of Access to Information Act in a nutshell Download PAIA Additional resources PAIA regulates the constitutional right of 'access to information' held by public and private institutions, and stipulates conditions for how one may request access to this information. "Everyone has the right of access to - ... Read / View all articles

Introduction to POPIA

The Protection of Personal Information Act Download POPIA Additional resources POPIA is South Africa's answer to a global call for the protection of information by means of which people may be identified. Like the European Union's General Data Protection Regulation (GDPR), POPIA regulates how that information may be collected and ... Read / View all articles

Blog : Ethical Advertising

How to Detect AI-Generated Text: A Complete Guide for Beginners